LinkedIn is an excellent tool for businesses to boost their marketing efforts and connect with clients. Professionals can use this platform effectively to build brand awareness, by participating in industry networking and thought leadership, posting engaging content, and staying connected with peers and clients to build relationships. Since the platform is a professional social network, the relevance of this platform is all about career development, professional connections, industry discussions, and other business-related activities.

In this webinar, we are going to cover how to create a LinkedIn marketing strategy in 5 steps and how to use your personal brand to leverage career opportunities.

LinkedIn marketing key takeaways:

• Optimise your current page
• Optimise posts by curating content
• Create a content plan for LinkedIn
• Creative content ideas for LinkedIn
• Measuring the metrics
• Blueprint for a content strategy, content plan, and a formula calculating social media ROI

Facilitator Profile:

Buhle Lindwa is the CEO of Lindwa Communications, a multiple award-winning digital marketing agency that provides local and international businesses with digital marketing services. The agency helps businesses build an online presence and maintain visibility with strategic digital marketing.

Please join us for an educational webinar.

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